Tuesday, 29 April 2014 12:11

Conducting Survey on public perception and communication of European Integration process in Montenegro

Conducting Survey on public perception and communication of European Integration process in Montenegro freeimages.com


According to the latest data, available to the De Facto agency, 53.7% of Montenegrin citizens would vote “YES” on Montenegro’s membership in the European Union on a possible referendum.

However, in the same survey we have also discovered that 59.3 % of citizens believe that Montenegro will become a member of the European Union, regardless of whether they personally support the process of European integration. Also 57% of the interviewers absolutely or mainly support Montenegro's accession to the European Union.

Given the importance of this issue we were interested in what are the reasons that almost fifth of Montenegro's population does not support the EU membership, and would vote against the membership on a possible referendum.

Citizens are offered a set of attitudes that can often be heard on the European Union in everyday conversation. De Facto team recognized the basic "fears" that people associate speaking about European Union, and offered to respondents to say how are those attitudes consistent with their perception of the European Union. It should be noted that in response to a question about the key reasons why citizens cannot support the integration of Montenegro into the European Union discussed the opinions of those who on the previous question answered "Would vote NO" or " do not know".

Especially one should pay attention to the fact that 30.9% of the population, of those who are against joining the EU believes that "it is not the interest of citizens, but politicians". From this we can conclude that a significant part of EU citizens see integration as a matter of political elites, and those who are in a position to decide. Also 35.1% of respondents believe that Montenegro won’t benefit joining the EU. Add to this the fact that 9.5% of the population among those who are against joining the European Union or are undecided as their reason state the crisis in the European Union. Combining with other data it is clear that the financial crisis in the EU countries (notably Greece, Spain and Ireland), and numerous stories that through the media reaches the citizens of Montenegro, strongly influence the attitude of those people.

This distribution of negative attitudes regarding the EU shows a dose of irrational opposition to the EU accession of Montenegro. A smaller part of the population among those who do not support the EU integration process, or have no opinion on the matter, as their reasons state "fear of black entry into the European Union lose sovereignty" (8.9%), "I am disappointed with the way EU treats Montenegro" (5.9%), and "I do not care whether Montenegro will be EU member state" (5.4%).